Senior Brand Manager Job Vacancy in Kakata, Liberia – Retail & Consumer Goods

Job Description

Position: Senior Brand Manager

Company: Unilever Liberia

Location: Kakata, Liberia

Experience: Minimum 5 years in brand management, preferably in FMCG sector

Education: Bachelor’s degree in Marketing, Business Administration or related field

Employment Type: Full-time

Industry: Retail & Consumer Goods

Department: Marketing

Salary: SSP 2,500,000 – SSP 4,500,000 per month

Vacancies:1

Company Overview

Unilever is a global leader in consumer goods, delivering trusted brands across food, home care, and personal care categories. With a strong commitment to sustainable growth, Unilever operates in more than 190 countries, including Liberia where it has built a reputation for quality, innovation, and community development. The company’s presence in Liberia supports local economies through sourcing, manufacturing, and extensive distribution networks, creating a vibrant ecosystem for talent and career advancement. As part of Unilever’s mission to make sustainable living commonplace, the Kakata office serves as a strategic hub for brand development, market research, and consumer engagement across the region.

Unilever Liberia is dedicated to fostering a diverse and inclusive workplace where employees can thrive. The organization invests heavily in training, mentorship, and career progression, ensuring that every team member contributes to the company’s purpose-driven growth. By joining Unilever, you become part of a global community that values creativity, integrity, and impact, making it an ideal environment for ambitious professionals seeking long‑term success.

Job Overview

The Senior Brand Manager will lead the development and execution of brand strategies for Unilever’s portfolio of consumer goods in Liberia. This role is pivotal in driving market share, enhancing brand equity, and delivering profitable growth. You will collaborate closely with cross‑functional teams, including sales, research & development, supply chain, and finance, to ensure that brand initiatives align with business objectives and consumer insights. The position offers a unique opportunity to shape the future of leading brands while contributing to Unilever’s broader sustainability agenda.

As a senior leader, you will be responsible for translating market trends into actionable plans, managing multi‑million SSP budgets, and overseeing integrated marketing campaigns that resonate with Liberian consumers. Your strategic vision will guide product launches, promotional activities, and digital engagement, positioning Unilever as a top choice for consumers seeking quality and value.

For more information about Unilever’s global impact, visit the main website.

https://liberiajobsearch.com

Key Responsibilities

• Develop and implement comprehensive brand strategies that drive growth and profitability.
• Lead the planning, execution, and measurement of integrated marketing campaigns across traditional and digital channels.
• Conduct market research and consumer insights analysis to identify opportunities and threats.
• Manage the brand budget, ensuring optimal allocation of resources and ROI tracking.
• Collaborate with sales teams to create trade‑marketing plans that boost shelf visibility and sell‑through.
• Oversee product innovation pipelines, from concept to launch, ensuring alignment with brand positioning.
• Coordinate with supply chain and finance to guarantee product availability and cost efficiency.
• Monitor brand performance metrics and prepare regular reports for senior leadership.
• Mentor junior brand specialists and foster a culture of continuous learning.

Required Skills

• Strong strategic thinking with a proven track record of brand growth in FMCG markets.
• Excellent communication and presentation abilities.
• Proficiency in data analysis tools and marketing software.
• Leadership skills with experience managing cross‑functional teams.
• Creative mindset combined with analytical rigor.
• Fluency in English; knowledge of local languages is a plus.

Education

A Bachelor’s degree in Marketing, Business Administration, or a related discipline is required. A Master’s degree or professional certifications (e.g., CIM, MBA) are advantageous and demonstrate a commitment to continuous professional development.

Experience

Applicants must have at least five years of hands‑on experience in brand management within the fast‑moving consumer goods (FMCG) sector. Experience in emerging markets, particularly in West Africa, will be highly valued. Demonstrated success in launching new products and managing multi‑channel campaigns is essential.

Salary

The compensation package ranges from SSP 2,500,000 to SSP 4,500,000 per month, commensurate with experience and qualifications. The package includes performance‑based incentives, health benefits, and a retirement savings plan.

Benefits

• Comprehensive health insurance covering medical, dental, and vision.
• Retirement savings scheme with company matching contributions.
• Generous paid time off and parental leave.
• Employee assistance program and wellness initiatives.
• Discounts on Unilever products and partner services.

Training

• Access to Unilever’s global learning platform for continuous skill development.
• Leadership development programs tailored for senior managers.
• On‑the‑job training with cross‑functional rotations.
• Mentorship from senior executives and industry experts.

Working Environment

Unilever Liberia offers a collaborative, inclusive, and dynamic workplace where innovation thrives. The Kakata office is equipped with modern facilities, flexible working arrangements, and a culture that encourages open dialogue and creative problem‑solving. Employees benefit from a supportive community that values diversity and promotes work‑life balance.

Application Process

Interested candidates should submit their updated resume and a cover letter outlining their relevant experience through the online portal. Applications will be reviewed on a rolling basis, and shortlisted candidates will be contacted for interviews. For additional career resources, explore the following sites.

https://botswanajobsearch.com/

https://angolajobsearch.com/job-vacancy-angola/

Equal Opportunity Statement

Unilever Liberia is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status.