Digital Marketing Manager Job Vacancy in Harper, Liberia – Technology & Marketing

Job Description

Position: Digital Marketing Manager

Company: Google

Location: Harper, Liberia

Experience: 5+ years in digital marketing, with proven ROI

Education: Bachelor’s degree in Marketing, Communications, Business or related field

Employment Type: Full-time

Industry: Technology & Marketing

Department: Marketing

Salary: SSP 150,000 – 250,000 per month

Vacancies:1

Company Overview

Google is a global leader in internet services, cloud computing, advertising technologies, and consumer electronics. With a mission to organize the world’s information and make it universally accessible and useful, Google operates in more than 100 countries, fostering innovation and digital transformation across diverse markets. In Liberia, Google is expanding its footprint to support the digital economy, partnering with local businesses, educational institutions, and government agencies to accelerate connectivity, skill development, and online commerce. The Harper office serves as a strategic hub for West African outreach, focusing on community engagement, talent acquisition, and regional marketing initiatives. Google’s culture emphasizes creativity, data‑driven decision making, and a commitment to sustainability, making it an ideal environment for professionals seeking to shape the future of digital marketing in emerging markets.

Job Overview

The Digital Marketing Manager will lead the development and execution of integrated online marketing strategies that drive brand awareness, user acquisition, and revenue growth for Google’s products and services in Liberia and the broader West African region. This role involves collaborating with cross‑functional teams, including product, sales, analytics, and creative, to design campaigns that resonate with local audiences while aligning with global brand standards. The manager will oversee paid media, SEO/SEM, social media, content marketing, and email automation, ensuring optimal performance through continuous testing, optimization, and reporting. The position reports to the Regional Marketing Director and contributes to the overall marketing roadmap for the region.

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Key Responsibilities

• Develop and implement comprehensive digital marketing plans that support business objectives and regional growth targets.
• Manage paid advertising campaigns across Google Ads, Facebook, Instagram, LinkedIn, and emerging platforms, optimizing spend and ROI.
• Lead SEO and SEM initiatives, including keyword research, on‑page optimization, and link‑building strategies to improve organic visibility.
• Create, curate, and distribute engaging content for blogs, videos, infographics, and social media channels.
• Analyze campaign performance using Google Analytics, Data Studio, and other analytics tools, providing actionable insights to stakeholders.
• Collaborate with product and sales teams to align messaging, launch new features, and support lead generation efforts.
• Oversee email marketing automation, segmentation, and personalization to nurture leads and retain customers.
• Maintain a content calendar, ensuring timely delivery of assets and alignment with regional events and holidays.
• Manage relationships with external agencies, freelancers, and vendors to supplement internal capabilities.
• Stay current with digital marketing trends, tools, and best practices, introducing innovative tactics to the team.

Required Skills

• Proficiency in Google Ads, Facebook Business Manager, SEO tools (e.g., SEMrush, Ahrefs), and analytics platforms.
• Strong analytical mindset with ability to interpret data and translate findings into strategic recommendations.
• Excellent written and verbal communication skills, with a flair for storytelling.
• Project management expertise, capable of juggling multiple campaigns and deadlines.
• Creative problem‑solving abilities and a data‑driven approach to decision making.
• Experience with marketing automation platforms such as HubSpot, Marketo, or Mailchimp.
• Understanding of the Liberian market, cultural nuances, and consumer behavior.
• Ability to work collaboratively in a multicultural, fast‑paced environment.

Education

A bachelor’s degree in Marketing, Communications, Business Administration, or a related discipline is required. Advanced certifications in digital marketing (e.g., Google Ads Certification, HubSpot Inbound Marketing) are highly desirable.

Experience

Minimum of five years of hands‑on experience managing digital marketing campaigns, preferably within a technology or consumer‑focused organization. Demonstrated success in driving measurable growth through paid, owned, and earned media channels is essential.

Salary

The compensation package ranges from SSP 150,000 to SSP 250,000 per month, commensurate with experience and performance. Additional performance‑based bonuses may be awarded based on key performance indicators.

Benefits

• Comprehensive health insurance covering medical, dental, and vision.
• Generous paid time off and public holidays.
• Retirement savings plan with employer matching contributions.
• Professional development stipend for certifications, conferences, and courses.
• Flexible working arrangements, including remote work options.
• Employee assistance program and wellness initiatives.

Training

• Onboarding program that includes brand immersion, product training, and platform certifications.
• Continuous learning opportunities through internal Google Academy modules.
• Mentorship pairing with senior marketing leaders across the region.
• Access to industry webinars, workshops, and networking events.

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Working Environment

Google’s Harper office offers a collaborative, open‑plan workspace equipped with state‑of‑the‑art technology, ergonomic furniture, and breakout zones designed for creativity. The culture promotes inclusivity, encourages knowledge sharing, and values work‑life balance. Employees benefit from regular team‑building activities, community outreach programs, and a supportive leadership team that champions innovation.

Application Process

Interested candidates should submit an online application through Google Careers, attaching a tailored resume and a cover letter highlighting relevant achievements. Selected applicants will undergo a multi‑stage interview process, including a screening call, a technical assessment, and a final interview with the Regional Marketing Director. Successful candidates will receive an offer letter outlining compensation, benefits, and start‑date details.

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Equal Opportunity Statement

Google is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status. We encourage qualified candidates from all backgrounds to apply and join our mission to make information universally accessible.