Digital Marketing Specialist Job Vacancy in Monrovia, Liberia – Consumer Goods

Marketing
Monrovia
July 9, 2026
Full Time
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Job Description

Position: Digital Marketing Specialist

Company: Coca-Cola Liberia

Location: Monrovia, Liberia

Experience: 2-3 years in digital marketing

Education: Bachelor’s Degree in Marketing or Communications

Employment Type: Full-Time

Industry: Consumer Goods

Department: Marketing

Salary: 1,500,000 – 2,000,000 SSP

Vacancies:1

Company Overview

Coca-Cola Liberia is a leading beverage company committed to delivering innovative products and fostering community development across West Africa. With a legacy of over 50 years in Liberia, the company prioritizes sustainability, youth empowerment, and digital transformation to meet evolving consumer needs. As part of the global Coca-Cola system, we leverage cutting-edge technology to enhance brand engagement and market reach.

Job Overview

The Digital Marketing Specialist will lead Coca-Cola Liberia’s online brand strategy, leveraging social media, SEO, and data analytics to drive customer engagement and sales growth. This role is ideal for a creative professional passionate about merging technology with marketing to create impactful campaigns. Learn more about Liberia Jobs and career opportunities in the region.

Key Responsibilities

  • Develop and execute digital marketing campaigns across social media platforms, email, and web.
  • Analyze consumer behavior data to optimize campaign performance and ROI.
  • Collaborate with cross-functional teams to align digital initiatives with brand goals.
  • Manage content creation for digital channels, ensuring brand consistency and innovation.
  • Monitor industry trends and competitor activities to maintain market leadership.

Required Skills

  • Proven experience with Google Analytics, SEO tools, and social media management platforms.
  • Strong understanding of digital advertising (Google Ads, Meta Ads).
  • Creative content development for web and mobile audiences.
  • Data-driven decision-making and reporting capabilities.
  • Excellent communication and teamwork skills.

Education

  • Bachelor’s Degree in Marketing, Communications, or related field.
  • Advanced certifications in digital marketing (Google, Meta) are advantageous.

Experience

  • Minimum 2-3 years in digital marketing roles, preferably in consumer goods or FMCG sectors.
  • Experience managing campaigns in emerging markets is a plus.

Salary

1,500,000 – 2,000,000 SSP per month, commensurate with experience and performance.

Benefits

  • Comprehensive health insurance for employee and dependents.
  • Performance-based bonuses and career advancement opportunities.
  • Training programs in digital marketing and leadership development.
  • Flexible work arrangements and remote collaboration tools.

Training

  • Onboarding with Coca-Cola’s global digital marketing frameworks.
  • Monthly workshops on emerging trends in AI-driven marketing.
  • Access to LinkedIn Learning and Coursera courses for skill enhancement.

Working Environment

Coca-Cola Liberia fosters an inclusive, dynamic workplace with modern office facilities in Monrovia. The role requires occasional travel to regional offices and field events. The team operates in a fast-paced environment that values innovation, collaboration, and results.

Application Process

Interested candidates should submit a CV and cover letter to the company’s official portal. Applications will be reviewed on a rolling basis until the position is filled. For more Career Opportunities in Liberia, visit our partner platforms.

Equal Opportunity Statement

Coca-Cola Liberia is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Qualified candidates from all backgrounds are encouraged to apply.

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